Project Manager. Olganizer. Enabler of Value.

My Town My Tracks

Agency: Blast Radius

Support the launch of 3 new shoe models for the Spring Summer 14 Onitsuka Tiger campaign through a number of digital and above the line assets as well as social media activation campaign.  

Role: Production of 4 videos, key visuals and number of print and digital assets. Coordination of strategy and planning for the social media activation campaign. Vendor selection and management for the video production. 

Team: dedicated team of creative director, art director, designer, motionographer, copywriter, strategy and 3rd parties.

Watch videos

Intro

Journey

Collection Highlights

Behind the Scenes

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